This transfer paper is one of the best and easiest I've used so far. For one project, I had a very intricate design that wasn't coming off on backing sheet and onto transfer paper until I used this brand... In an emergency, I ordered this and prayed it would work since I was under a time crunch. It was perfect. Others have been far too tacky, others have been too tackless and this was just right (does this remind you of Goldilocks?! lol!). I have since purchased more from this company.